How To Follow Up With A Prospect Without Being A Nag

3 Ways To Get Your Prospects’ Attention Without Being A Nag:

Attention Business and/or Sales Professional;

Someone shared this little piece of advice with me recently and it’s made a dramatic impact on my approach to sales, my attitude and my business.

I have been a business owner for 27 years, a student of the sales process, personal development, writing, and internet marketing.

I imagine this simple concept has been around for quite some time. If you’ve heard it before, I hope you’re using it. If not, I hope it becomes a breakthrough for you as it has for me.

My motives for sharing this with you:

1. It’s good Karma. I share something worthwhile, especially with worthwhile people and good things are bound to happen.
2. The more I share, the more I learn. (plus, it keeps me on my toes)
3. You and I probably share some similar types of clients and a good relationship between us could be beneficial.

Introducing: The 3 i’s

• Introduction
• Information
• Invitation

How do you follow up with a prospect? When you use one of the 3 i’s, you’re going to look a heck of a lot better than someone who calls who says, “I’m just following up on our previous…” When you use a phrase like that, you’re coming at your prospect with your own self-interest in mind. And it shows

Today we understand sales is about relationships. Do Not Call your prospect back until and unless it is to
• Introduce him/her to an important or influential person
• Deliver information you sincerely believe is valuable
• Invite to an event he/she would find enjoyable or fruitful

Want to be a welcome guest rather than an unwelcome pest?

Imagine how much easier it will be to get through the gatekeeper by avoiding the same old droning-“I’m calling to follow up with…” with something juicy like,

Think you would add more value to the business relationship? Think this approach will most likely transcend terms and price?

I believe the 3 i’s make a solid foundation for a great salesperson.  I would love your feedback!

I’m Andrew Mazer,
Business owner, Author, and Internet Marketing Expert

I write and share ideas you can use to improve your business and your life. You will even find worthwhile material for your 3 i’s follow-up strategy.  

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Andrew Mazer is the creator of,  Internet Gravity Wheel(servicemark), and architect of

The 3 Cornerstones Of A Rock-Solid Online Presence

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