Posts Tagged ‘online marketing’

Ideas For October Promotions

Posted by Modern Maze

Stand Out! Be Different! 

OK, I understand your business isn’t going to get millions of raving fans just because you run a special sale in October. But if you can get JUST A FEW people to talk about you, it’s possible to bring in some extra customers and make some extra money.

While every other business, large and small is doing Halloween-theme or Autumn-theme promotions, YOU can do something different.

Why would you want to do something different?

Check out this HUGE list of interesting topics October is famous for. I’m certain you can wrap a message and a moderncoupon offer around at least ONE of these to make you and your business a topic of conversation.

Family History Month
National Pizza Month
National Clock Month
National Popcorn Popping Month
National Roller Skating Month
Adopt a Dog Month
Computer Learning Month
National Apple Month
National Car Care Month
National Pretzel Month
National Stamp Collecting Month
National AIDS Awareness Month
National Adopt a shelter pet Month
National Dessert Month
National Cosmetology Month
National Pickled Pepper Month
National Sarcastic Month
National Seafood Month
National Kitchen and Bath Month,
Vegetarian Awareness Month
Breast Cancer Awareness Month
Polish History Month
Child Health Month
National Pasta Month
Nation Pork Month
National Cookie Month
Health Literacy Month
Diversity Awareness Month
Domestic Violence Awareness Month
National Depression Education & Awareness Month
National Crime Prevention Month
National Disability Employment Awareness Month
Clergy Appreciation Month
Dinosaur Month
Eat Country Ham
Hunger Awareness Month
National Applejack Month
National Communicate with Your Kid Month
Fantasy Month
National Pharmacy Month
Do-It Yourself Month
National Dental Hygiene Month
National Orthodontic Month
Consumer Information Month
World Chocolate Awareness Month
American Magazine Month
Auto Battery Safety Month
Campaign for Healthier Babies Month
Christmas Seal Campaign Month
Country Music Month
Energy Awareness Month
Car Care Month
Fire Prevention Month
Hunger Awareness Month
SIDS Awareness Month
Spinal Health Month
Youth against Tobacco Month
Asthma Awareness Month
Auto Battery Safety Month
Cookbook Month
Eat Better, Eat Together Month
Family Health Month
Healthy Lung Month
International Microwave Month
Learning Disabilities Awareness Month
Month of the First Frost
National Caramel Month
National Collector’s Month
National Cranberry Month
National Education Month
National Pumpkin Month
National Sausage Month
Safe America Month
Sudden Infant Death Syndrome Awareness Month
Turn Over a New Leaf Month
Chevy Truck Month
American Girl Month
Brain Awareness Month

How To Convert More Loyal Customers From Your Daily Deal Campaign

Posted by Modern Maze

Daily-Deal customers are often “deal hoppers” and seldom become loyal patrons. A continuing coupon strategy on will help lower the “buying barrier” in order to get these deal-seekers back for more.

When a customers redeems a daily deal voucher, you or your staff should simply thank them for their business and let them know they engage your online coupons any time. Presumably, these new clients were satisfied with your product or service. So you don’t want them waiting around for your next daily-deal offer. You want them back soon! But THEY still want a deal. So give them access to your online coupons on There, they’re not going to find big fat 50% off discounts but they WILL find modest, money-saving coupons which will lower the buying barrier and get them to patronize you again. But this time, YOU get to make some profit AND further build your relationship with the customer.

A coupon campaign on is a full-year deal for only pennies a day.

You get a full web page showcasing your business, unlimited coupons and social media tools built right in.  

Not everybody uses coupons, but LOTS of people do. Millions of people search for online coupons before they make a decision to buy. When your business is on the moderncoupon directory of local businesses with coupons, you’re going to show up in more Google searches. 

It works.

Online Coupon Site Gets High Search Engine Results

Posted by Modern Maze

It’s official: small businesses who advertise on the pages of the the local business coupons site, are getting high search engine results.

There are thousands upon thousands of online searches every minute of the day which include the word “coupon”.  Because the pages ofmoderncoupon.comcontain a heavy quantity of content matching these online searches, these pages show up in results.

This effectively drive more traffic and our advertisers reap the benefits.

For example, if someone searches the term: “coupons for restaurants in Cherry Hill, NJ”, it’s not uncommon for 2,3 or 4 individual moderncoupon pages to show up on page page 1 of the search results on Google. Click here to see results-

Not everyone is making their buying decisions based upon the coupons they find online. But surely, the people searching for online coupons are in “buying mode”. 

So if you want to be where a large segment of the population are going to make buying decisions, you want to be in the online coupon space. In particular

To advertise YOUR business on, the local business online marketing machine, just call Toll-Free: 1-866-799-2825

13 Marketing Mistakes Business Owners Make Online and Offline

Posted by Modern Maze

13 Marketing Mistakes Business Owners Make Online and Offline

Online Coupon Traffic Is Up on

Posted by Modern Maze

Traffic to the site has increased dramatically (over 50%) in the last 60 days.

According to, we are ranked among the top 1% of all websites IN THE WORLD!

What this means to you is your business is gaining visibility when you advertise on Every single business on moderncoupon is getting page visits and we’re seeing LOTS of coupons being clicked.

I want to recommend you change, modify or add coupons frequently. Whether you’re advertising coupons online or offline. When consumers come back to visit the site for the 2nd, 3rd, 4th time and see the same coupons as last time,

A. your’re passing up the chance to showcase more of your products or services

B. you’re becoming predictable and are therefore reducing the chances someone will spend time to take a look at what you’re offering THIS time.  Changing your coupons on is easy.

You may also email us with your coupon updates and we’ll change them for you.

As always, your recommendations, requests and comments about the site and our service is welcome. Just reply to this email message.

Good Marketing,

Andrew Mazer, aka

Modern Maze

PS. We have now added affordable and functional websites to our list of Affordable Online Marketing services. Your inquiries and referrals are welcome.

How And Why To Increase Your Facebook Fan List

Posted by Modern Maze

This article started out as “How To Increase Your Facebook Fan List” but I erased it because the article became too long.  I decided to focus on the “Why” instead and tie in the “How” later.

Here are some very powerful reasons why a Facebook Fan Page is your friend:

1. It’s free advertising to a list of very targeted, very interested people

2. It’s better than email. On average, less than 20% of emails are opened even when they’ve opted-in to your email list. Your fans see your message when they look at Facebook 

3. It’s easy for people to share what they “LIKE” on Facebook, comment on it and tell their Facebook friends. Most people have hundreds of Facebook friends. Some have thousands. Give them something to talk about and share and your audience and business can skyrocket.

Instead of going through a the long list of “How” to increase your Facebook Fan list, I decided to give you better advice: go to Youtube and search the term. There are dozens of video tutorials on the subject which are more thorough and easy to absorb through video.

There are tens of thousands, perhaps hundreds of thousands of people you can reach for little or no cost through the power of the internet & social media. You CAN learn the stuff and engage in it and grow your business.

Don’t go to the gold mine with a pocket knife. At least bring a shovel. Put out some effort. Apply yourself. The opportunities have never been so great to take advantage of technology.

Good Marketing.

Andrew (Modern Maze) Mazer

Founder of Affordable Online Marketing Systems

Creator of

How To Deal With Negative Business Reviews Online

Posted by Modern Maze

In my last article, How To Use Testimonials In Your Small Business Marketing, I focused on the positive aspect of customer feedback.  This article is about how to deal with negative reviews online.

There are several ways one can express dissatisfaction around the web these days.  Specifically, “review” sites like and through social media like Facebook.  Here’s how you find out what’s being said about you or your business around the web: Google Alerts. 

Go to and type in your business name and email address.  When your company is mentioned around the web, the information runs through Google’s filters and you get a report via email.  It’s incredible.

So how to you deal with it?

First, look at this as constructive criticism.  It could be an opportunity to fix something that needs fixing.  This may be enlightening about how employees behave in your absence, a report on a dirty restroom or a quality issue with your product. 

Don’t take offense.  Do something about it.  Clean the bathroom, retrain or reprimand the employees.  Use these negative reviews as motivators to manage your business better. 

Second, use positve feedback to your advantage.  This is where learning how to get your customers to give you testimonials (positive reviews) comes in.  When you know you have a negative review and where it is on the web, ask satisfied customers to go there and post a positive review. 

New reviews will generally go on the top of the list of reviews and push the previous one down a spot.  This is why you need to be aware of the need and develop a tactice to collect positive feedback.  When you need to have a positve review posted: ASK FOR IT. 

When a negative review comes in among a whole slew of positve ones, it doesn’t make much impact.  But it sill may serve you in opening your eyes to something that needs fixing.

Suspect your competitor may have posted a negative feedback?  Don’t worry.  Just as faked positive testimonials are obvious, so are fake negative reviews.  I suggest you don’t engage in that sort of war.  Having the tallest building in town doesn’t happen by burning down all the taller buildings. 

Instead, use the negative and turn it into a positve.  Take the information and improve your business by fixing what may need to be fixed and working to create a positive-review atmosphere. provides a service called SEO (Search Engine Optimization).  This service includes analysing and updating a business’ profile on the most poplular review sites and seach engines.  Often business information on these sites is incomplete or flat-out inaccurate which could hurt your search engine rankings making you invisible online. 

We make sure the information about your company around the web is sending a consistent and accurate message.  We report negative and positive feedback about your business and strategize a response.

This service has helped some of our clients go from being invisible online  to having Google page 1 position in a matter of hours.  It could literally drive dozens of new customers your way.  To find out more about this service, click this link or paste it into your browser:

Have Fun!

Andrew (modernMaze) Mazer

PS. A difficult economy is the most important time to implement strategies like this. Can you think of a better time to get more customers?